Saturday, May 26, 2007

LIFTING ELECOTORAL












Monday, April 23, 2007

COCA COLA

Corporate Responsibility

With growth comes responsibility – and the opportunity to make a difference?

Every time people enjoy our beverages, they invite us into their lives. It happens 1.3 billion times a day in more than 200 countries. We are truly a global corporate citizen and, as such, we have a tremendous responsibility to market our products responsibly, treat our people fairly, make a difference in the communities where we do business, and protect the environment we all live and work in. It's all part of corporate responsibility at The Coca-Cola Company.

Our commitment to sustainable communities through

Corporate Responsibility & Our Business

From the beginning of our business 120 years ago, we've been committed to doing the right things wherever we are: the right things for our people and the right things for the marketplace, environment and communities in the more than 200 countries where we do business. As our business and the needs of people and the planet evolve, we continually assess whether we are meeting the needs of our various stakeholders.

The Creation of our Manifesto for Growth
In 2004, a group of senior business leaders from our operations around the world came together to discuss the business. They met to explore what was working well for our business and our system and what needed improvement. They determined that our long-term business strategy needed to be strengthened in order to meet the most significant challenges and opportunities facing our business. They emerged from robust discussions and debates with a new vision for the sustainable growth of The Coca-Cola Company-our Manifesto for Growth.

Our Manifesto is different than any other vision or plan in our Company's history. It integrates all facets of the business-people, portfolio, profit, partners and planet- and establishes the prominent role of our bottling partners in our long-term success. Our people around the world were introduced to our Manifesto through training and multi-day workshops. They learned the reason for its creation and discussed strategies for implementing its principles into their day-to-day work.

Corporate Responsibility and Our Business
Corporate responsibility is increasingly woven into every aspect of our business, including our formal performance management system for our people worldwide. Corporate responsibility is an integral part of our mission and our values:

Our Mission:

  • To Refresh the World... in body, mind, and spirit.
  • To Inspire Moments of Optimism... through our brands and our actions.
  • To Create Value and Make a Difference... everywhere we engage.

Our Values:
Leadership, passion, integrity, accountability, collaboration, innovation, quality

Citizenship@Coca-Cola
Citizenship@coca-cola also guides our business practices. It is a voluntary agreement between the Company and our largest bottling partners that includes a comprehensive, externally benchmarked self-assessment to measure their corporate responsibility performance in the areas of workplace, marketplace, environment and community.

  1. In the Workplace: We continue strengthening the workplace environment, ensuring a safe environment where a diverse workforce is engaged, fulfilled, and fairly compensated and rewarded for their performance.
  2. In the Marketplace: We strive to meet our consumers' needs by offering beverages of the highest quality, produced under stringent standards, as well as by developing products, programs and partnerships that help to address consumers' evolving beverage needs and concerns about health and wellness.
  3. In the Environment: We're constantly working to improve our environmental performance and to lead the industry in environmental stewardship, particularly in the areas of water and sustainable packaging.
  4. In the Community: We partner with communities and organizations on solutions to address local needs and initiatives, including environmental programs, sports and physical activity programs, education and disaster relief.

MARKETING

Marketplace

When you purchase a Coca-Cola product, you count on its quality. We market nearly 2,400 beverage products in more than 200 countries. Each of those products must be of the highest quality and must meet consumers' changing tastes, needs and expectations. And, in each of those countries, we are an active member of the business community, working hand in hand with local individuals, merchants and governments to improve the health and prosperity of the local economy and environment.

Resonsable Marketing (In The Schools)

We have a long-standing tradition of supporting schools in our communities and have helped many schools encourage healthy active lifestyles among students. In countries throughout the world, we abide by voluntary guidelines that are designed to help schools benefit from partnerships, while retaining local control and flexibility needed for the school to meet the needs of the community. In each country where we operate, we respect parents, teachers and students' right to choose the beverages for their schools and work with local authorities and the community to determine appropriate school guidelines.

As an example, The Coca-Cola Company and its U.S. bottling system use the Model School Guidelines for School Beverage Partnerships to guide all school agreements in the United States. Developed in direct consultation with leaders from the education community, the Guidelines are designed to support parents and educators in guiding young people to learn how to make responsible choices. Consistent with these guidelines, the Coca-Cola system supports the
American Beverage Association's policy regarding the sale of beverages in the schools. Check back soon to learn more about our Model School Guidelines for School Beverage Partnerships.

Throughout Europe, the Coca-Cola system supports the UNESDA (Union of European Beverages Associations) commitments regarding marketing to children and the sale of beverages in the schools. The commitments for the sale of beverages in schools include no engagement in any direct commercial activity in primary schools and in the secondary schools, offer a full range of beverages (including water, juices and other beverages in both regular and low-calorie/calorie-free versions) in appropriate container sizes that allow for portion control and respect the commercial-free character of school by providing unbranded vending machines. Commitments also include increasing the number of new low-calorie or no-calorie beverages and availability of individual packaging sizes. To learn more about the beverage industry commitments, please visit www.unesda-cisda.org.

The Coca-Cola system also actively continues to promote the well being of young people by supporting healthy and active lifestyles through access to a wide range of youth development and educational programs with an emphasis on physical activity, academics and nutrition education.

ECONOMY

Value Chain

Our Suppliers
Our suppliers include those business partners who supply our system with materials, including ingredients, packaging and machinery as well as goods and services. At a minimum, all authorized and direct suppliers must comply with all applicable laws and regulations, including those concerning child labor, forced labor, abuse of labor, freedom of association and collective bargaining, discrimination, wages and benefits, working hours and overtime, health and safety, and environmental practices. All our new agreements with suppliers require compliance with our
Supplier Guiding Principles.

Our Customers
Our customers include large, international chains of retailers and restaurants, as well as small, independent businesses. Some of our customers are major corporations as globally familiar as the name Coca-Cola; others are the corner market or the local pushcart vendor.

Whether customers are large or small, we work with them to create mutual benefit. Helping them to grow their businesses helps to grow ours, too. Together with our bottling partners, we serve our customers through account management teams, providing services and support tailored to their needs. For example, the Coca-Cola Retailing Research Councils in Africa, Europe, Latin America and North America provide research into issues affecting the food retail industry.

Coca-Cola Retailing Research Councils: In Africa, Europe, Latin America and North America, these councils provide research into issues affecting the food retail industry. Our collaborative customer relationship process has been refined in three lead markets--Japan, Mexico and Switzerland--and is now being implemented with key customers in other markets around the world. In an increasingly complex retail environment, we work with our customers to improve shopper marketing and supply chain collaboration and to accelerate innovation in order to provide superior beverage selections to every consumer on every shopping trip.

Customer Development and Training: We provide support to smaller customers to help make their businesses more efficient and profitable. In Latin America, for example, we have established customer development training centers, the largest ones in Argentina, Brazil, Chile, Mexico and Peru. These centers provided training in general management, marketing, finance, inventory management and customer service-at no cost-to more than 21,000 independent retailers in 2005.

We also work with customers to broaden the range of beverages they offer, provide nutritional information and ensure our beverages are marketed responsibly.

Economic Impact

Graph - 2005 Community Investment by the Company

Since The Coca-Cola Company does business all over the world, we are citizens and members of thousands of local cultures and communities. We believe that our responsibilities go beyond producing great-tasting beverages. We are committed to working with our neighbors to help build stronger communities and enhance individual opportunity. One of the ways we contribute is through our philanthropy, with a heavy focus on education.

In 2005, our global economic impacts included approximately:

  • $3.5 billion in salaries and benefits
  • $2.7 billion in shareowner dividends
  • $1.7 billion in income taxes
  • $899 million in local capital expenditures
  • $76 million in community programs

The total economic impacts of the Coca-Cola system are significantly greater than this. Our bottling partners employ an additional hundreds of thousands of people around the world and are equally committed to supporting community investment programs.

Past independent studies on the economic impacts of our business in Asia, Africa and Eastern Europe have consistently shown that for every job in the Coca-Cola system, an average of 10 more jobs are supported in local communities. The most recent study showed that in South Africa, one job in the Coca-Cola system supported a further 16 jobs indirectly, representing 1.4 percent of employment in the country.

Small, independent retailers form the backbone of our business in many parts of the world. Our system helps small retailers or vendors build their businesses and become our business partners. Learn more, go there »

We help small businesses get off the ground with an initial injection of support -in the form of equipment and training-and then we work with them as business partners and suppliers.

Case Studies:

Local Economic Impact in Russia

Coca-Cola was first sold in Russia in 1980 just prior to the Summer Olympic Games in Moscow. That was followed by our first factory 14 years later. In the 1990s, The Coca-Cola Company became one of the first foreign investors to declare its intention to invest in Russia for at least the next 100 years.

Today we have 13 manufacturing facilities in Russia and, together, The Coca-Cola Company and Coca-Cola Hellenic Bottling Company have invested more than $1.5 billion in the Russian economy, making these companies among the country's largest foreign investors.

We directly employ more than 10,000 people in Russia, and each direct job creates eight additional jobs in related industries. Russian companies supply more than 70 percent of the raw materials we use to produce and market our beverages in the country.

Pushcarts/Kiosks

Vietnam
Since 2002, we have steadily expanded the number of pushcarts, kiosks and mini-tables we provide to entrepreneurs who are interested in becoming our business partners. Our pushcart program for disadvantaged women in Vietnam started in 2002 with 2,000 participants and has continued to grow steadily. These women not only receive their own pushcarts to sell Coca-Cola products but also are provided with initial product and sales training. At the end of 2005, more than 4,000 women in Vietnam owned small pushcarts. In 2005, the program received an Award of Recognition from Ho Chi Minh City's Women's Union.

East Africa
Our bottling partner Coca-Cola Sabco has set up entrepreneurs as small, independent distributors since 2002 with its innovative Manual Distribution Center System initiative. It has now been implemented in four East African countries: Kenya, Tanzania, Uganda and Ethiopia. As of year end 2005, 900 such small businesses existed, employing up to seven people each and generating total revenues of $114 million. Together with the International Finance Corporation and the Africa Project Development Facility, Coca-Cola Sabco has helped these entrepreneurs to obtain favorable financing and business skills training.

Nigeria
In Nigeria, our bottling partner, Coca-Cola Hellenic Bottling Company, has established more than 700 small-scale distributors in Nigeria, and approximately 70 percent are women-owned.

In 2005, our other local business startup programs included the following:

  • Thailand: 1,000 pushcarts provided to those who lost their livelihoods in the Indian Ocean tsunami
  • Indonesia: 230 kiosks provided to women widowed by the tsunami
  • Ghana: 500 mini-tables provided to people with HIV/AIDS
  • Egypt: 128 mobile kiosks provided to unemployed youth in collaboration with the government

WORKPLACE

Workplace Rights

The Coca-Cola Company is a global corporate citizen committed to conducting business in a responsible way. Our strength comes from the passion, leadership, and integrity demonstrated by our employees worldwide. Our commitment to our people is one of the key areas of focus in the Manifesto for Growth, our strategic road map for sustainable business growth.

Our participation in the United Nations Global Compact is an example of our public commitment to upholding human rights in the workplace.

United Nations Global Compact

Principle 1: Businesses should support and respect the protection of internationally proclaimed human rights; and
Principle 2: make sure that they are not complicit in human rights abuses.
Principle 3: Businesses should uphold the freedom of association and the effective recognition of the right to collective bargaining;
Principle 4: the elimination of all forms of forced and compulsory labor;
Principle 5: the effective abolition of child labor; and,
Principle 6: the elimination of discrimination in respect of employment and occupation.
Principle 7: Businesses should support a precautionary approach to environmental challenges;
Principle 8: undertake initiatives to promote greater environmental responsibility
Principle 9: encourage the development and diffusion of environmentally friendly technologies.
Principle 10: Businesses should work against all forms of corruption, including extortion and bribery.

SOCIAL

Education

Some of our longest-running programs include those focused on education, because education is one of the keys to socioeconomic development.

We work with local health officials and a variety of experts to educate communities on relevant health concerns, tackling such issues as polio, tuberculosis, hepatitis, HIV/AIDS, malnutrition and proper hygiene.

We also create and encourage educational programs for underprivileged or at-risk youth. Such programs focus on building educational infrastructure, mentoring, school dropout prevention, reading and literacy, scholarships, business-education partnerships and other local needs.

Examples of our educational initiatives include:

  • Project Warmth in China: helps the government's drive to improve skills training and employment opportunities for underprivileged young farmers-1,470 will complete training and will be guaranteed jobs during the first year of the program
  • Parenting Education Program: began a groundbreaking new parenting education program with Barnado's for disadvantaged families with at-risk adolescents.
  • Remote Schools: addresses literacy challenges in remote Aboriginal communities with the Australian Literacy and Numeracy Foundation

Where programs prove particularly successful, we adapt them for replication in other countries. For example:

  • By 2005, we had developed 123 Internet-connected e-learning centers across seven Asian countries. Each country's program was developed with government agencies and nongovernmental organizations (NGOs) to address local digital divide challenges. Located in schools, libraries or youth centers, these e-learning centers serve as community hubs and are integrated into formal education and used for local development projects. To date, more than 5 million students, teachers and community members have benefited.
  • In North Africa in 2005, we scaled up our charitable Iftar meal donation program during Ramadan. Since partnering with a local NGO in 2004 to provide 60,000 meals to the needy in Egypt, we extended the program to Morocco in 2005 to provide 1 million meals.
  • Our Valued Youth program in the United States for over 20 years has encouraged self-esteem development among at-risk youth, which helps to prevent them from dropping out of school. The program has since been extended to Brazil, reaching over 25,000 young people in both countries combined.
  • Across Africa, we have supported the building of 1,000 houses by the Jimmy Carter Work Project, the largest home-building project on the continent.

Disaster Relief

Earthquakes, mudslides, tsunamis, hurricanes and other natural disasters wreak havoc on local communities, which many times simply aren't prepared to deal with the often catastrophic results of such events. As a corporate citizen of these communities, we're affected as well-not just as a business, but personally as we watch our friends, business associates and neighbors cope with the aftermath-and we try to help any way we can.

In such situations, our Company and our bottling partners provide both emergency relief and longer-term support to the painful job of rebuilding lives and communities.

Tsunami, Hurricane, Earthquake
After the Indian Ocean tsunami of December 2004, there was Hurricane Katrina in August 2005, followed swiftly by the earthquake in Pakistan in October 2005, the worst in the country's history. All three disasters caused immense destruction and suffering; all will require long-term reconstruction and rehabilitation.

Responding within hours of these disasters, we collaborated with local governments and international relief and development agencies, including the International Federation of Red Cross and Red Crescent Societies, UNICEF, and International Medical Corps, to provide financial and material support. Our Company's immediate cash donations alone amounted to $8 million.

In addition, we partnered with relief agencies on-site to provide immediate aid. One of the most critical needs in the aftermath of disasters is safe drinking water. We therefore mobilized our trucks and employees, who worked around the clock to distribute water to affected communities. We also provided other emergency supplies, such as food, medicine, blankets and tents, according to local need.

To date, the Coca-Cola system has contributed more than $20 million to the relief, recovery and long-term reconstruction of tsunami-affected areas. This includes cash contributions, in-kind support and employee donations. We also "loaned" an Asia-based manager to the United Nations Development Program for one year to support partnership efforts across the region.

Much has been achieved, but much remains to be done. As the transition to long-term reconstruction continues, we are committed to helping these local communities rebuild their lives and livelihoods.

Rebuilding -- and Improving -- Infrastructure
Beyond providing immediate aid, our system continues to provide sustained support to reconstruction in disaster-affected communities. Projects are designed and implemented in close partnership with local authorities and community leaders to ensure local relevance, ownership and sustainability. To date, activities have been largely in tsunami-affected communities and have focused on the following areas:

  • Infrastructure reconstruction: We are partnering with government agencies and NGOs to build schools and homes. For example, we built 11 school buildings in Aceh, Indonesia, and provided vehicles and communications tools. In early 2006, we opened a micro-hydro power generator in the devastated area of Krueng Kala to provide a stable power supply. We are also building schools and houses in Sri Lanka and India. Similarly, in Pakistan, we have committed to build 100 homes with local NGO SAHARA-for-Life Trust.
  • Water and sanitation reconstruction: We are partnering with the United Nations Foundation and the United Nations Development Program on community-based water and sanitation reconstruction efforts in tsunami-hit areas of Thailand, Sri Lanka, Indonesia and the Maldives. In Thailand, for example, we began community-based water resources management activities with the United Nations Foundation and a community wastewater treatment program with United States Agency for International Development (USAID). In Indonesia, our technical specialists helped conduct a hydrological survey by helicopter to assess freshwater resources in Aceh.
  • Revitalization of local economies: We support microenterprise development programs to help people regain their ability to provide for themselves and their families. For example, in Thailand, Indonesia and India, we donated fishing boats to families who lost their livelihoods. In support of USAID's Sustainable Coastal Livelihoods Program in Thailand, we are supporting a revolving microfinance loan program and a community e-learning center, while in Indonesia we helped establish a ceramic workshop. Additionally, we help people become part of our own business, providing pushcarts and kiosks in Thailand and Indonesia.

China Case Study
In 2005, our community programs in China supporting rural education, youth health development, e-learning, environmental protection, rainwater harvesting and HIV/AIDS prevention won considerable recognition from the Chinese government, nongovernmental organizations and the media, including:

  • China's Best Corporate Citizen -- China's Ministry of Civil Affairs
  • Model Corporate Citizen -- China Charity Federation, the largest and most influential foundation in China
  • Environmental Protection Award for Corporate Citizens -- Amcham Shanghai
  • 2005 China Philanthropy Award -- China Charity Federation
  • China's Best Corporate Citizen Conduct award -- 21st Century Business Herald

Education

Some of our longest-running programs include those focused on education, because education is one of the keys to socioeconomic development.

We work with local health officials and a variety of experts to educate communities on relevant health concerns, tackling such issues as polio, tuberculosis, hepatitis, HIV/AIDS, malnutrition and proper hygiene.

We also create and encourage educational programs for underprivileged or at-risk youth. Such programs focus on building educational infrastructure, mentoring, school dropout prevention, reading and literacy, scholarships, business-education partnerships and other local needs.

Examples of our educational initiatives include:

  • Project Warmth in China: helps the government's drive to improve skills training and employment opportunities for underprivileged young farmers-1,470 will complete training and will be guaranteed jobs during the first year of the program
  • Parenting Education Program: began a groundbreaking new parenting education program with Barnado's for disadvantaged families with at-risk adolescents.
  • Remote Schools: addresses literacy challenges in remote Aboriginal communities with the Australian Literacy and Numeracy Foundation

Where programs prove particularly successful, we adapt them for replication in other countries. For example:

  • By 2005, we had developed 123 Internet-connected e-learning centers across seven Asian countries. Each country's program was developed with government agencies and nongovernmental organizations (NGOs) to address local digital divide challenges. Located in schools, libraries or youth centers, these e-learning centers serve as community hubs and are integrated into formal education and used for local development projects. To date, more than 5 million students, teachers and community members have benefited.
  • In North Africa in 2005, we scaled up our charitable Iftar meal donation program during Ramadan. Since partnering with a local NGO in 2004 to provide 60,000 meals to the needy in Egypt, we extended the program to Morocco in 2005 to provide 1 million meals.
  • Our Valued Youth program in the United States for over 20 years has encouraged self-esteem development among at-risk youth, which helps to prevent them from dropping out of school. The program has since been extended to Brazil, reaching over 25,000 young people in both countries combined.
  • Across Africa, we have supported the building of 1,000 houses by the Jimmy Carter Work Project, the largest home-building project on the continent.

Sports & Physical Activity

Through nutrition and physical education programs in schools and communities, our Company and our bottling partners are working to address declining trends in physical activity and to encourage more active lifestyles. In addition to our system's long-standing support of sports -- such as our grassroots football/soccer tournaments -- we have launched new broad-based physical and nutrition education programs that reach even the least athletic students. These programs are developed and launched together with government agencies and health experts based on research into local obesity rates, levels of physical activity and understanding of nutrition.

Coca-Cola Foundations

Our global foundation, The Coca-Cola Foundation, and our other 18 local and regional foundations provide our Company with the means to help improve the well-being of society. We work with people in communities and governmental organizations and nongovernmental organizations to create and support projects most relevant to communities. Our programs, which also include customized local initiatives, converge in the areas of the environment, sports and physical activity, education and disaster relief.

Financial Contributions
In 2005, our Company and our philanthropic arm, The Coca-Cola Foundation, contributed approximately $76 million to community programs and initiatives worldwide. Representing 1.14 percent of pre-tax profits, this figure includes an increase in spending of 13 percent over 2004.

Regional And Local Foundations

Africa | Eurasia | European Union | Latin America | North America | Pacific


AFRICA

The Coca-Cola Africa Foundation - est. 2001
Location/s: Nairobi, Kenya; Manzini, Swaziland

Contact information:
The Coca-Cola Africa Foundation
P.O. Box 2040
Manzini, Swaziland

Email: tccaf@eur.ko.com
Web site: www.africacommunity.Coca-Cola.com

Overview:
In 2001, the Company created The Coca-Cola Africa Foundation as the engine to coordinate our corporate social investment in Africa. The foundation addresses individual and collective needs across issues of health, education and the environment, as well as supporting subject-matter expert development. In short, it is a clear reaffirmation of The Coca-Cola Company's belief in, and long-term commitment to Africa.



EURASIA
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The Coca-Cola Environmental Education Foundation - est. 1994
Location/s: Tokyo, Japan

Contact Information:
c/o Coca-Cola (Japan) Company, Limited
4-6-3, Shibuya, Shibuya-ku
Tokyo
Japan 150-0002
Phone: 81.3.3407.9747
Fax: 81.3.5466.8892
Email: kmatsutaka@jp.ko.com Web site: www.cocacola.co.jp/koeef/

Overview:
The Coca-Cola Environmental Education Foundation contributes to the preservation of the environment and environmental education by supporting and assisting the development of environmental groups. We fund environmental research and education, recognize outstanding environmental activities, develop and publish teaching materials, and otherwise support and promote activities that align with our mission.



EUROPEAN UNION
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The Coca-Cola Spain Foundation - est. 1993
Location/s - Madrid, Spain

Contact Information:
Josefa Valcarcel, 36
28027 Madrid
Spain
Phone: 3491.348.1700
Fax: 3491.348.1841
Email: fscarpa@eur.ko.com

Overview:
The main purpose of The Coca-Cola Spain Foundation is to promote cultural and educational development of Spanish Youth by fostering the fine arts, especially painting, sculpture, music and literature, as well as to contribute to improving the environment and promoting the progress of science.

The Coca-Cola Youth Foundation - est. 1995
Location/s - London, Great Britain

Contact Information:
1 Queen Caroline Street
London W6 9HQ
Great Britain

Phone: 44.20.8237.3000
Fax: 44.20.8237.3031
Email: hwheeler@eur.ko.com

Overview:
The Coca-Cola Youth Foundation was established in 1995 to make a positive contribution to the development of young people in Great Britain. The main areas of focus for this foundation are youth education, providing year-round sports training and competition for people with learning disabilities, and supporting young people in their participation to create and contribute to positive environmental improvements in their communities.

On it's tenth anniversary in 2005 the foundation reviewed its donation policy and agreed to fund 2-3 pre-selected charities per year. Further details can be found at
www.coca-cola.co.uk/what_we_do/Youth_Foundation/

SAS & Coca-Cola Environmental Foundation -
Location/s : Oslo, Norway

Overview:
The SAS and Coca-Cola Foundation is a foundation that supports environmental projects in schools and public organizations in the Nordic and Baltic countries. In recent years, we have funded projects related to waste management, recycling, and water resources.
The projects usually originate in schools and grassroots organizations.



LATIN AMERICA
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The Coca-Cola Brazil Institute - est. 1999
Location/s: Rio de Janeiro, Brazil

Contact Information:
Coca-Cola Brazil Institute
Praia de Botafogo, 374 - 6º andar
22.250- 040 Rio de Janeiro RJ
Brazil
Phone: 55-21-2559-1455
Fax: 55-21-2559-1569
Email: institutococacola@la.ko.com
Web site: www.institutococacola.org.br

Overview:
In 1999, The Coca-Cola Institute for Education was launched to promote social inclusion through education. Over the past 7 years, the Institute has implemented the Coca-Cola Valued Youth Program in Brazilian low-income areas. The main objective of the program is to help reduce school dropout in public elementary schools. In 2004, to reinforce Coca-Cola Brazil's commitment to the Brazilian social development, projects related to the environment and healthy and active lifestyles were also included in the scope of the Institute. To be aligned, the name of the Institute has changed to the Coca-Cola Brazil Institute.

The Coca-Cola Chile Foundation - est. 1992
Location/s: Santiago, Chile

Contact Information:
The Coca-Cola Chile Foundation
Av. Presidente Kennedy 5757 piso 12
Las Condes
Santiago Chile
Phone: 56-2-4263-129
Fax: 56-2-4263-421
Email: fundacionko@la.ko.com
Web Site : http://www.cocacola.cl/mundo/index.php?id=6

Overview :
The Coca-Cola Chile Foundation was created in 1992 as a tool for the Company and its bottlers to have an efficient manner in which to grant urgent support to the education sector in our country, developing programs especially designed to help exceed its needs and at the same time equalize opportunities for the youth of our country.

During its 14 years, The Coca-Cola Chile Foundation has:

benefited almost 300,000 young poor students;
has developed 50 high tech labs for the scientific education;
trained 700 teachers of 50 public schools;
impacted the 30 largest and most important cities of the country;
granted more than 850 scholarships; and
invested $9 million dollars.

The social commitment of The Coca-Cola Chile Foundation is realized through projects which include:
1.- The Coca-Cola Science laboratories state-of-the-art technology for scientific education.
2.- The Coca-Cola Chile Foundation Scholarships,
3.- "Los Niños tienen la Palabra" (The Children have the word) new writing and reading project.
4.- "Healthy Schools", anew project 2006, aimed at reducing the prevalence of obesity among primary school children by implementing nutritional and physical activity education programs in public schools.

The Coca-Cola Foundation of Bolivia - est. 2003
Location/s: Santa Cruz, Bolivia

Contact Information:
Av. San Martin esquina 2° Anillo
Torre Equipetrol Piso 4
Santa Cruz - Bolivia
Phone: (591-3) 314 5242
Fax: (591-3) 314 5250
Email: veocampo@la.ko.com

Overview:
The Coca-Cola Foundation of Bolivia is working on two educational projects. The first one, named "Forjando Futuro", carried out together with Universidad Católica Boliviana (Bolivian Catholic University) provides college scholarships to students from low-income families but with outstanding academic performance. The program invests in educating qualified human resources by granting scholarships to attend a prestigious private University that guarantees an excellent education.

The second program (started in May, 2005) "Escuelas Amigas" carried out in association with UNICEF and different Town Halls, contributes to giving quality education to thousands of children, preventing school dropout and repositioning the school as a friendly and interactive institution. In this project, students, teachers, parents, neighbors and town hall authorities interact to offer a nicer, healthier, safer environment and to improve the quality of knowledge and reduce school dropout.

The Coca-Cola Foundation of Ecuador - est. 2000
Location/s: Quito, Ecuador

Contact Information:
Av.
República del Salvador N 36 - 230 y Naciones Unidas.
Edificio Citibank, primer piso.
Quito, Ecuador
Phone: 593-2-2970-438 ext 229
Fax: 593-2-2970-437
Email: misalazar@la.ko.com
Web site: www.Coca-Cola.com.ec

Overview:
In July 2000, the Ecuadorian Coca-Cola System established The Coca-Cola Foundation of Ecuador as part of its corporate responsibility policies. The main objective of the Foundation is to promote and encourage Ecuadorian cultural, economic and social development, through the support of social, educational and environmental programs.

Through its educational program, the Foundation supports rural schools by building and equipping school units and providing academic training for teachers. The environmental program of The Coca-Cola Foundation of Ecuador has funded projects related to solid waste management, especially in the Galapagos Islands, and water resources management in the coastal region.

The Coca-Cola Foundation/Mexico - est. 1999
Location/s: Mexico City, Mexico

Contact Information:
Fundación Coca-Cola
Ruben Dario #115
Bosque de Chapultepec
Mexico D.F. 11580
Phone: (52)-5-262-2330-(or 2340)
Fax: (52)-5-262-2010
Email: valegria@la.ko.com
Web site: www.fundacionCoca-Cola.com.mx

Overview:
The Coca-Cola Foundation/Mexico supports educational projects that reinforce its commitment to communities. Over the past 6 years, the foundation has built 35 schools in rural and indigenous areas. Another of the foundation's programs is the school shelters program for indigenous children. This program focuses on providing weekly boarding facilities, computers and libraries to children from remote communities so that they can go to school. Currently, the foundation has built 65 school shelters. These initiatives have benefited more than 1 million Mexicans.

Fundación Inca Kola - est. 2002
Location/s : Lima, Peru

Contact Information:
The Inca Kola Foundation
Canaval y Moreyra 452 - Piso 11 - San Isidro
Lima, Perú
Phone: 51-1-411-4200
Fax: 51-1-442-4899
Email: fundacionincakola@la.ko.com
Web site: www.fundacionincakola.com.pe

Overview:
The Inca Kola Foundation was created to promote the development of education in the country through two projects: delivery of knowledge boxes (educational aid modules for teachers) and teacher training workshops called "An alternative to improve the educational quality in Peru." The first one is focused on one-teacher schools where children of all ages study in one classroom under the direction of one teacher, and the basic educational materials for children are not available. The second one is a creative project based on games to improve the quality of teachers in the country.



NORTH AMERICA
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The Camp Coca-Cola Foundation - est.
Location/s: Atlanta, Georgia

Contact Information:
2500 Windy Ridge Parkway
Suite 1500
Atlanta, Georgia 30339
Phone: 770.989.3519
Fax: 770.989.3785
Web site: www.campcocacola.org

Overview:
The Camp Coca-Cola Foundation is a system-wide initiative designed to support high-potential teens from under-resourced communities in achieving their dreams, and in becoming role models for others. It is a unique program that includes summer camp, year-round community activity and service opportunities. Currently, camps are located in Missouri, Texas and Massachusetts.

The Coca-Cola Scholars Foundation - est. 1986
Location/s: Atlanta, Georgia

Contact Information:
Post Office Box 442
Atlanta, Georgia 30301-0442
Phone: 1.800.306.2653
Web Site: www.Coca-Colascholars.org

Overview:
The Coca-Cola Scholars Foundations is one of the largest business-supported, merit-based scholarship programs of its kind in the United States. We support the higher education of deserving high-school seniors through the Coca-Cola Scholars Program with 50 National Coca-Cola Scholarships ($20,000 each) and 200 regional Coca-Cola Scholarships ($10,000 each). The Coca-Cola Two-Year College Scholarship Program awards 400 scholarships to students attending two-year degree granting institutions in the amount of $1,000 and $2,000 awards. Seminars, traveling information kiosks and regional receptions for scholars, bottlers and colleagues are also part of our work.



PACIFIC
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The Coca-Cola Australia Foundation - est. 2001
Location/s: Sydney, Australia

Contact Information:
71 Circular Quay East
Sydney NSW 2000
Australia
Phone: 61.2.9259.6110
Email: AUS.CA.Foundation@anz.ccamatil.com
Web site: www.cokefoundation.com.au

Overview:
Coca-Cola Amatil and Coca-Cola Australia established The Coca-Cola Australia Foundation (CCAF) in 2001 to support not-for-profit and charitable organizations that help make a real difference in the lives of Australia's youth who are disadvantaged either socially or economically. The Foundation supports innovative programs which address a problem in a new way or address an issue that is not currently being adequately addressed.

The Coca-Cola Foundation Indonesia - est. 2000
Location/s: Jakarta, Indonesia

Contact Information:
Wisma GKBI, 8th Floor
JI. Jenderal Sudirman No. 28
Jakarta 10210
Indonesia
Phone: 62.21.5798.8200 ext. 261 or ext. 232
Email: ccfi@apac.ko.com

Overview:
The non-profit Coca-Cola Foundation Indonesia was established in 2000 and aims to support the social welfare of Indonesian communities by focusing on key long-term programs through which it can have the greatest impact. Projects include the Learning Center Program, providing a resource for learning and creativity; Environmental Education Program, empowering schools to apply environmental concerns into daily school activities; and Microenterprise Development, providing sustained income-generating activities.

The Coca-Cola Korea Youth Foundation - est. 2004
Location/s: Seoul, Korea

Contact Information:
(137-849) 4th Fl., Gumi Bldg,
983-41 Bangbae 3-dong,
Seocho-gu, Seoul, Korea

Phone: 82.2.581.7297
Email: edu21@hanmail.net
Web site: www.gunzzang.org

Overview:
Founded in 2004, the Coca-Cola Korea Youth Foundation seeks to develop Korean youth by promoting physical activity and supporting sports, education and related activities that enrich the lives of youth. Projects include support of the Sports Awards, one of the most coveted awards in Korean sports recognizing amateur athletes, individuals and organizations that made a significant contribution to the development of Korean sport; Active Factor and the Healthrobic program in schools nationwide encouraging children to be physically active; and supporting Korean youth to improve their English proficiency through camps which foster English learning by interaction with native speakers through diverse cultural and physical activities such as in-line skating.

The Coca-Cola Foundation Philippines, Inc. - est. 1986
Location/s: Manila, Philippines

Contact Information:
19/f San Miguel Properties Center
#7 St. Francis Avenue, Ortigas Center
Mandaluyong City, Metro Manila
Philippines
Phone: 63.2.688.5862 to 64
Email: cecile.alcantara@ccbpi.com
Web site: www.cokebarkada.com

Overview:
Coca-Cola Foundation Philippines was established in November 1986 in celebration of the 60th Anniversary of the bottling of Coca-Cola in the country. The Foundation's mission is: "To refresh the communities we touch through programs that provide Filipino youth the opportunity to become self-reliant, creative and productive citizens with the drive to excel."

Since it began operations in 1987, Coca-Cola Foundation has helped to provide thousands of Filipinos with better opportunities in livelihood and education, emergency assistance during disasters, an improved environment and a healthier ecosystem.

Coca-Cola Foundation Thailand - est. 2003
Location/s: Bangkok, Thailand

Contact Information:
4th Fl. Thai Nam Thip Bldg (North Park Project)
214 Vibhavadi-Rangsit Rd., Tung Song Hong
Laksi, Bangkok, 10210
Thailand
Phone: 66.2.955.0777 ext 296
Email: iduangkamon@apac.ko.com
Web site: N/A

Overview:
In 2003, the Coca-Cola system in Thailand established the Coca-Cola Foundation Thailand.

The Coca-Cola Company, along with our bottling partners, have undertaken a range of community initiatives designed to improve the lives and livelihoods of Thai people in a sustainable manner. Many of these initiatives have directly supported education and positive youth development, and in times of crisis, disaster relief.

ENVIRONMENT

At The Coca-Cola Company, we aspire to environmental excellence -- every day through each business decision and process everywhere we operate around the globe.

Our commitment is not just good citizenship; it’s good business. The bottom line is that our business depends on the health and sustainability of our planet and the natural resources that we all share.

As a beverage company, we focus our environmental efforts on the three areas where we have the greatest impact, and therefore can do the most good: water use; packaging; and energy use & climate protection. In addition, we work to maximize recycling and reduce solid waste throughout our system.

To help align our actions with our aspirations, we have developed a number of specific initiatives and programs to address these core issues in sustainable, measurable ways:

We invite you to use this site to learn more about our business, our values, and the ways we’re working to improve our environmental performance.

Packaging - Why It Matters

Far from being a burden and waste, packaging adds value to products by extending the shelf-life of goods, minimizing breakage, reducing transportation and handling costs, safeguarding public health and providing product-use information and convenience to the consumer. The negative perceptions of packaging simply as a troublesome byproduct are at direct odds with the significant role it plays in society.

Recognizing the role of packaging in no way diminishes the need to further minimize its impact on the environment. In fact, in an emerging era of scarcer natural resources, rising energy costs and greater global environmental awareness, companies focused on long-term success are moving beyond simply limiting impacts and are working toward competitive packaging solutions that maximize social and environmental value.

Coca-Cola is committed to advancing its packaging on this path toward sustainability.

Energy & Climate Protection - Why They Matter

Energy is used every day to heat homes, drive cars and run offices. It is also used to power factories and manufacture consumer goods. The main source of this energy is the burning of fossil fuels such as oil, coal and gas which releases carbon dioxide, a primary "greenhouse gas" in to our atmosphere. Most scientists agree greenhouse gases contribute to raising the earth's temperature and altering its climate.

Climate change could cause extreme weather conditions, freshwater shortages, plant and animal extinctions, and threats to food security and health, with poorer countries expected to suffer the most. We take the threat of climate change very seriously and are taking significant steps to minimize our potential impacts.

Environmental Case Studies

Please review our case studies to learn more about our commitment to working with business partners and communities around the world to improve our environmental performance and contribute to sustainable solutions.

Case studies by topic:

Water
Energy & Climate Protection
Packaging
Education

Wednesday, March 28, 2007

Noche de preguntas

Anoche tuve una conversación muy interesante con una estadounidense y un canadiense. El problema era lo siguiente, hablabamos de cultura y yo le decía que España era un país con una cultura antiquísima, que viene de todas las culturas que han vivido en la península. De Canadá la verdad no hablamos, así que Alexander se me unió contra la yanki.
Ella decía que EEUU si tenía cultura, me decía: la cultura mexicana, canadiense,... yo le respondí que estaba muy equivocada, que eso no era su país. La cultura americana es el cine de Hollywood, las hamburguesas, la Coca-cola (por cierto es falso que allí se beba mas Pepsi que Coca Cola), la buena música y algo de literatura. Pero es todo muy actual, porque son unos Estados muy jóvenes y no le ha dado tiempo a desheredarse de la cultura inglesa para forjar la suya propia.
Yo le pregunté por ¿Qué conocía ella por cultura española?"
Atentos a la respuesta: me respondió con palabras suelta y algunas en español, sangría, flamenco, toros, siesta, paella, sevillanas y fiesta.
Yo me lo estaba oliendo, que ellos deben pensar que los españoles nos despertamos "buenos días cariño, me voy a beber un buen vaso de sangría", luego nos vamos al trabajo corriendo delante de un montón de toros a las ocho de la mañana y con un periódico en la mano para ir leyendo algo de prensa. Luego llegamos al trabajo y bailamos un poco de flamenco, nos comemos un plato de paella o dos y nos echamos la siesta. Volvemos a casa nos bailamos unas sevillanas y VENGA VAMONOS DE FIESTA.
Dios... También es verdad que la sociedad americana está muy enmarcada, pero su política les ha llevado a estar en los labios de todo el mundo y en el punto de mira de otros cuantos.

Bueno, es una reflexión que tuve anoche, pero sin mas. Luego dormí como un bebé (de dos metros).


woody, de lo mejor que ha salido de los EEUU

C'est moi



El careto de quien os escribe todas patochadas el...










Y en breve os proporcianaré un nuevo blog sobre Studio Antilla.


Un saludo a todos

Sunday, March 25, 2007

Experiencia personal

Tengo amigos que a la hora de salir de casa para ir a estudiar no barajaban la posibilidad de salir de Huelva o, como mucho, Sevilla. Siempre y cuando se pudiera volver a casa cada fin de semana. Son gente caseras, que no tengo nada en su contra, pero personalmente creo que se equivocan.
La Universidad no se recorta al ir a clase, estudiar en casa y continuar con la vida de siempre. NO, creo que esa es una visión equivocada del concepto universidad.
Yo he tomado el concepto por todo lo contrario, viajar, conocer nuevos lugares, nuevas personas, nuevas lenguas, otras culturas, otras ideas,... Descubrir el nuevo mundo que se esconde a unos cuantos kilómetros de tu casa.
Yo aposté por todo, mis inscripciones universitarias fueron para Salamanca, Sevilla, Madrid, Málaga y Barcelona. Aposté por la primera de ellas y no me arrepiento. Es más cada día agradezco más y más haber nombrado a esta ciudad entre mis favoritas. Allí he conocido a cientos de personas, a amigos, muchos amigos, he aprendido mucho, he tenido hermanos y hermanas, Salamanca también me ha dado novias, fiestas, salas bajas,.... Y ahora estoy en París, de beca erasmus. No me arrepiento tampoco de haber venido aquí, de convivir con cientos de personas de distintos continentes y países.
El año que viene de vuelta a Salamanca y el próximo ¿Quién sabes? Acabo de sobrepasar el ecuador de mi carrera y ya temo al día en que todo termine y todo sea más serio. Pensando en irme a Barcelona, a hacer un master o algo... perder algo más de tiempo antes de ponerme a trabajar en algo serio. Dios mío... no quiero que esto nunca termine.

Saturday, March 17, 2007

Como dijimos en el comentario de ayer...

Me averguenzo al mirarme al espejo, pero he de hacerlo, al menos una vez al mes para afeitarme. Y no es que tenga poca barba, sino que soy vago. Y este es el motivo por el que he dejado en el olvido este blog, que es de lo mas original que he hecho en los ultimos meses.
Dios, no se ni a cuando se remonta la última entrada, pero de hace seis meses al menos. La cosa ha cambiado bastante, antes estaba en Salamanca estudiando periodismo, ahora estoy en París haciendo Ciencias Políticas. Antes vivía con dos chicas que son como hermanitas pequeñas para mí. Ahora vivo redeado de gente de todo el mundo. Antes no iba a clase, ahora voy pero no me entero de nada. Antes salía todos los días, ahora no... :(
En fin, que estoy de Erasmus en París.

Quiero pedir perdón a todo aquel que haya mirado el blog y haya visto que no hay nada nuevo. Ha quien lee de vez en cuando, un poco de las cosas que me interesan o de mi vida,.. antes que nada gracias y a la vez Perdonadme.

Atentamente, Alejandro Torres.



P.D. No es que sea religioso ni nada, pero pienso que podríais perdonadme. Que solo me he olvidado de vosotros unos meses. El mejor ejemplo de perdón lo dio Juan Pablo II perdonando al hombre que le quiso matar.
Seguro que Benedicto XVI no hubiera hecho eso, él hubiera sacado su espada laser, por eso de que es clavadito al emperador del lado oscuro de Star Wars, y se lo cargaba.

Tuesday, December 26, 2006

La edad de la tierra

EL MUNDO SEGÚN CASCIARI
Por Hernan Casciari
Leí una vez que la Argentina no es mejor ni peor que España, sólo más joven.
Me gustó esa teoría y entonces inventé un truco para descubrir la edad de los países basándome en el "sistema perro". Desde chicos nos explicaron que para saber si un perro era joven o viejo había que multiplicar su edad biológica por 7. En el caso de los países hay que dividir su edad histórica
entre 14 para saber su correspondencia humana. ¿Confuso? En este artículo pongo algunos ejemplos reveladores. Argentina nació en 1816, por lo tanto ya tiene 190 años. Si lo dividimos entre 14,
Argentina tiene "humanamente" alrededor de 13 años y medio, o sea, está en la edad del pavo.
Es rebelde, pajera, no tiene memoria, contesta sin pensar y está llena de acné (será por eso que le dicen el granero del mundo?)
Casi todos los países de América Latina tienen la misma edad y, como pasa siempre en esos casos, forman pandillas.
La pandilla del Mercosur son cuatro adolescentes que tienen un conjunto de rock. Ensayan en un garaje, hacen mucho ruido y jamás han sacado un disco.Venezuela, que ya tiene tetitas, está a punto de unirse a ellos para hacer los coros. En realidad, como la mayoría de las chicas de su edad, quiere tener sexo, en este caso con Brasil, que tiene 14 años y el miembro grande. México también es adolescente, pero con ascendente indigena. Por eso se ríe poco y no fuma ni un inofensivo porro,
como el resto de sus amiguitos, sino que mastica peyote, y se junta con Estados Unidos, un retrasado mental de 17,
que se dedica a atacar a los chicos hambrientos de 6 añitos en otros continentes.
En el otro extremo está la China milenaria. Si dividimos sus 1.200 años por 14 obtenemos una señora de 85, conservadora,
con olor a pipí de gato, que se la pasa comiendo arroz porque no tiene -por ahora- para comprarse una dentadura postiza. La China tiene un nieto de 8 años, Taiwán, que le hace la vida imposible. Está divorciada desde hace rato de Japón, un viejo cascarrabias, que se juntó con Filipinas,
una jovencita pendeja, que siempre está dispuesta a cualquier aberración a cambio de dinero. Después están los países que acaban de cumplir la mayoría de edad y salen a pasear en el BMW del padre. Por ejemplo, Australia y Canadá, típicos países que crecieron al amparo de papá Inglaterra y mamá Francia, con una educación estricta y concheta,
y que ahora se hacen los locos.Australia es una pendeja de poco más de 18 años, que hace topless y tiene sexo con Sudáfrica;
mientras que Canadá es un chico gay emancipado, que en cualquier momento adopta al bebé Groenlandia
para formar una de esas familias alternativas que están de moda. Francia es una separada de 36 años, más puta que las gallinas, pero muy respetada en el ámbito profesional.
Tiene un hijo de apenas 6 años: Mónaco, que va camino de ser puto o bailarín... o ambas cosas. Es amante esporádica de Alemania, camionero rico que está casado con Austria, que sabe que es cornuda, pero no le importa. Italia es viuda desde hace mucho tiempo. Vive cuidando a San Marino y al Vaticano, dos hijos católicos idénticos a los mellizos de los Flanders. Estuvo casada en segundas nupcias con Alemania (duraron poco: tuvieron Suiza), pero ahora no quiere saber nada con los hombres. A Italia le gustaría ser una mujer como Bélgica: abogada, independiente, que usa pantalón y habla de política de tú a tú con los> hombres (Bélgica también fantasea a veces con saber preparar spaghettis).
España es la mujer más linda de Europa (posiblemente Francia le haga sombra, pero pierde espontaneidad por usar tanto perfume).
Anda mucho en tetas y va casi siempre borracha. Generalmente se deja follar por Inglaterra y después hace la denuncia.
España tiene hijos por todas partes (casi todos de 13 años), que viven lejos. Los quiere mucho, pero le molesta que, cuando tienen hambre, pasen una temporada en su casa y le abran la nevera.
Otro que tiene hijos desperdigados es Inglaterra. Sale en barco por la noche, se culea pendejas y a los nueve meses aparece una isla nueva en alguna parte del mundo. Pero no se desentiende de ella. En general las islas viven con la madre, pero Inglaterra les da de comer.
Escocia e Irlanda, los hermanos de Inglaterra que viven en el piso de arriba se pasan la vida borrachos y ni siquiera saben jugar al fútbol. Sonla vergüenza de la familia.Suecia y Noruega son dos lesbianas de casi 40 años, que están buenas de cuerpo, a pesar de la edad, pero no le dan bola a nadie. Cogen y trabajan,pues son licenciadas en algo. A veces hacen trío con Holanda (cuando necesitan porro); otras, le histeriquean a Finlandia, que es un Tipo medio andrógino de 30 años, que vive solo en un ático sin amueblar y se la pasa hablando por el móvil con Corea. Corea (la del sur) vive pendiente de su hermana esquizoide. Son mellizas, pero la del norte tomó líquido amniótico cuando salió del útero y quedó estúpida. Se pasó la infancia usando pistolas y ahora, que vive sola, es capaz de cualquier cosa. Estados Unidos, el retrasadito de 17, la vigila ,mucho, no por miedo, sino porque le quiere quitar sus pistolas.
Israel es un intelectual de 62 años que tuvo una vida de mierda. Hace unos años, Alemania, el camionero, no le vio y se lo llevó por delante. Desde ese día Israel se puso como loco. Ahora, en vez de leer libros, se lo pasa en la terraza tirándole piedras a Palestina, que es una chica que está lavando la ropa en la casa de al lado.
Irán e Irak eran dos primos de 16 que robaban motos y vendían los repuestos, hasta que un día le robaron un repuesto
a la motoneta de Estados Unidos y se les acabó el negocio. Ahora se están comiendo los mocos.
El mundo estaba bien así, hasta que un día Rusia se juntó (sin casarse) con la Perestroika y tuvieron como docena y media de hijos.
Todos raros,algunos mongólicos, otros esquizofrénicos.
Hace una semana, y gracias a un despelote con tiros y muertos, los habitantes serios del mundo descubrimos que hay un país que se llama Kabardino-Balkaria. Un país con bandera, presidente, himno, flora, fauna...y hasta gente!
A mí me da un poco de miedo que aparezcan países de corta edad, así, de repente. Que nos enteremos de costado y que, incluso, tengamos que poner cara de que ya sabíamos, para no quedar como ignorantes. Y yo me pregunto: ¿Por qué siguen naciendo países,si los que hay todavía no funcionan?

Hernán Casciari nació en Mercedes (Buenos Aires), el 16 de marzo de 1971.Escritor y periodista argentino. Se le conoce por su trabajo ficcional en Internet, en donde ha trabajado en la unión entre literatura y weblog, destacado en la blogonovela. Su obra más conocida en la red, Weblog de una mujer gorda, ha sido editada en papel, con el título Más respeto, que soy tu madre.